MICRO-BRANDS, A FORCE TO BE RECKONED WITH


The World's Resource about Micro-Brands

Welcome to the new format of WatchProjects. Launched in 2009 to promote micro-brand watches, WatchProject.com covered more than 200 brands in what was then a nascent industry. Today, WatchProjects ambitions to become the world's repository of information about the scale and reach of micro-brands.

A Multi-Million Dollar Industry

The industry of micro-brands could represent a global production of more than 300,000* watches (almost double of Hamilton's yearly production), and generate more than 75 million USD in sales (nearly the same turnover as a global brand like Movado).

* See the breakdown of this estimate.

Micro-Brands, in Alphabetical Order

If you know a brand that's missing from this list, please help us by nominating it.

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1291 Haldor Pelton
6B Halios Peren
Achtung Hamtramck Phantoms
Advisor Hamtun Pharos
Aegaon Harper & Brooks Pheidippides
Aeonic Havaan Tuvali Phoibos
Aeronaval Havok Picto
Aevi Heitis Pinion
AEVIG Heitis Watch Company Pita
Aevum Helenarou Pitot
Aggregate Helfer Pocavi
Air Blue Helgray PolAm
Aision Helm Polpora
Akrone Helson Pontus Fonderia
Alberta Hemel Ponvts
Alcon Henry & Ashe Pook
Alexander Heroic 18 Praetorian
Alf Watch Company Hexa Pramzius
Alkin Hexter & Baines Preciso
Alpha Sierra Hikaro Precista
Alvieri Hirigoyen Prometheus
Analog Watch Co Huckleberry & Co PureDial
Andersmann Hustlers Radius
Angelo Del Mare Hvitsten Ralftech
Anicorn Hyalus Raven
anOrdain Hygge Raven
Anstead Ianos RdB
Apeks Iconic Timepieces Rebel Time
Aquadive Ilirio REC
Aquatico Immelmann Redux & Co Instruments
Aragon INSTRMNT Regia
Aramar Irreantum Renato
Archer Isotope Renzo
Arcturus Itanano Resco Instruments
Ardor & Forge Itay Noy Reverie
Armida Itero Revolo
Arpiem Jacob & Sköld Rhyno Outfit
Astor+Banks Jacopo Richardt & Mejer
Athaya Vintage James Mccabe River Watch Co
Atto Verticale Joel Wade Rossling & Co
Audaceone Jord Rothrock Seeger
Audaz JS Watch co. Reykjavik Rouage London
(Audric) Jubileon Roue
Autodromo Kadloo Roys Road Watch Co.
AVI-8 Kapten & Son Rpaige
AVRA Karlex Sams
Axion Karlskrona Säntis & Berg
Ayers Kaventsmann Sarpaneva
Badger Kazimon Sartory Billard
Baldieri Kennett SAS
BaliHa'i Ki & Drew SaStek
Ballast Watches Kiger Milsub Schmutz
Baltic Klasse14 Scurfa
Balticus Klokers Scuro
Bangalore Watch Co Kobold Sea King Watch Co.
Belier Komrade Seal Watch Co.
Belmoto Korsbek Seamus Watch Co.
Benarus Kosmos 24 SevenFriday
Bernhardt Krayon Shark
Bespoke Watch Projects Kristian Hansel Siduna
Bettél Kronhauser Simpl
Biatec Lamberti Orologia Sisu
Birline Lanthia Slow
Björn Hendal Lapizta Smiths
Black Polar Bear Le Jour Snyper
Blacklist Lebois & Co Sonic
Blenheim Lesablier Sothis
Blonie Lew & Huey Special Ops
Boldr Leyden Speed Dial Watches
Bombfrog Limerence Spinnaker
Bon Echo LIV Squale
Bonvier LMTLS squarestreet
Boom Lorier Staudt
Border City Style Lowin Stella
Borealis Lüm-Tec Sternglas
Bornova Lundbäck Freding SteVral
Boschett Lundis Bleus Stoic
Boston & Stewill Luno Wear STØLÅS Watch Co.
Brathwait LWC Luxmento Stranger Time
Brellum M II K Straton Watch Co.
Brew Macmillan Stuckx
Bruvik MAEN Styrman & Crew
Bulbul Maestro Watch Co Subdelta
Burtley & Baines Magrette Suissemecanica
Byron Bond Maison Celadon Svalbard
Calvin JR. Makara Swiss Military
Camden Watch Company Malchert Swiss Watch Company
Carpathia ManchesterWatchWorks TACS
Carzo & Lieutier Manufaktur Waldhoff Tactico
Castle Maranez Taki
Ceccacci Marc & Sons Tangramatic
Celeste Watch Co. Marine Chronometer Tayroc
Charlie Mark Carson TC-9
Chronologia Marloe Techné Instruments
Circula Martenero Tempest
Clairette Masahiro kikuno Tempus
CODE41 Mavrik Watch Company The 10
Coen Anders McDowell Time Theone
Coin MD Windstar Ticino
Collins Watch Company Meccaniche Veneziane Todd & Marlon
Cooper Meia Lua Tokyo Flash
Copernicus Meialua TokyoBay
Corniche Melbourne Watch Co. Torgoen
Crafter Blue Méraud Touby
Crepas Mercer Watch Co. Traser
Creux Meridiem Traska Earnshaw
Crownarch Meshable Trestle Watch Co.
CT Scuderia Mew Trifoglio Italia
Cursus Victus MHD Tsao Baltimore
d.freemont Mhmsa Ttanti
D1 Miang Copenhagen Tulipe Noire
Dagaz Ming Tusenö
Dan Henry Minimax TWCO
Dart Watches Minus8 Twelf X
Decima Minuteman Uhr
Dedegumo Kyoto Miró Uhuru
Deep Blue Mk II Ultramarine
Detroit Watch Company MMI Watches Ultra Official
Deutsche Master MMT Undone
Dietrich Moda London Unimatic
Dievas Moduco Unity
DieWald Watch Co. Momentum Unyber Watch
Dingemans Mechanische Horloges Monchard UTS
Direnzo Monforti Valachio
Division Furtive Monsieur Valhalla Norway
Dogfight Monta Valimor Watches
DONE Monta Vapaus
Doplr Montrek Vario
Draken Moto Koure Vejrhøj
Dufa Movas Velajuel
Duzu Mr. Jones Venturo
E.C.Andersson Company Mr. Jones Watches Ventus
Egard Watch Company MWC Vertigo
Einstoffen Mykonos Design Vescari
Eldon N O R T H Vicenterra
Election Nam Vierra
Elegantsis NAT by J Vilhelm
Elements Nation of Souls Vintage VDB
Elliot Brown Nauticfish Vintro
Enclave Nava Viqueria Watches
Eone Nealta Viribus Unitis Watches
Eoniq Neminus Labs Virtas
Epoch Neuhaus Visconti
Erkahund Newmark Watch Company Visitor Watch Co.
Erroyl Nexo Denmark Visser
Espresso Nezumi Voiture Von Doren
Evant NFW Vorque
Evarii Nicolas & Manfred Vortic
Everwood Watch Co. Nienaber Vostok
Evolvens NineFour Votum
Eza NIONT Vratislavia Conceptum
Farer Nite VVCO
Farr + Swit No Watch Waldhoff
Ferro Nodus Waldor
Fifty Four Normal Wancher
Filippo Norquain Wanderlust
Fin NorthTwentytwo Weird.H
Finn NTH Weiss
Florijn Oak & Oscar Welly Merck
Formex Obris Morgan Whytes
Foto Nouveau Ocean Crawler Wilhelm Bergman
Frank Jutzi Ocean X Wilk WatchWorks
Freedom to Exist Ocean7 William L. 1985
Freelancer OceanArc Willys Club
Gallio Tempo Oceaneva Wilson Watch Works
Garrick Octon Wingman
Gavox Oliver Coen Winter
Gaxs Olivier Wood Wilder
Geckota Olivier Jonquet Wraith
Genesis Ollech & Wajs Wright
Genessee Ophion Wryst
Gerlach Orange Watch Company X-Frame
Gillize Orient Xam
Ginault Original Grain Xeric
Giorgio Piola Orion Xicorr
Goldeman Brandt Out Of Order Yes Man
Gorilla Ovao Zahnd & Kormann
Gozzo Sorrentino Pablo Zeitgeist Denmark
Grayton Packs Zelos
Griffin Emblem Pages Zelos Watches
Gruman Pansar Zenton
Gruppo Gamma Pansar Zinvo
GTG Pantor Zixen
Gyre Paradigm ZOID
H2O Parr & Co. Zoretto
Habring² Pegasus Venezia Zuriner
Hager Pellikaan Timing